Thursday, January 2, 2014

Seth Godin - All Marketers are Liars (Visual Book Review)

While browsing in the marketing section of my favorite local bookstore, I came across All Marketers Are Liars by Seth Godin.  On the front cover, "Are Liars" is crossed out and "Tell Stories" is written in.

The book is a fairly quick read and provides many helpful points when crafting a message, from promoting your yard saleto planning multinational marketing campaigns.

Below is a visual summary of the book.  A PDF of the summary is available for download.

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